Return to Homepage
First Quality Foods choose Atwell Labellers
Our Products & Services
First Quality Foods top and bottom labelling system
When First Quality Foods, the manufacturer of flapjacks, cereal and fruit based bars, were re-locating their bakery division to new premises, they approached Atwell Labellers with their requirements to label not only the top but also the underneath of their products. Atwell’s solution was a bespoke fully automatic (IP55) top and bottom labelling system to apply die cut paper labels onto the top and bottom faces of their pre-filled packaging.
The system had to be flexible to label a variety of the flow-wrapped products that First Quality Foods produce. With products varying in length and with different sized labels, the labelling system had to fully integrate with the existing complete production line, running at particular speeds.
The two heavy duty label heads (top and bottom) were mounted onto a 2m split conveyor made up of an infeed and outfeed section, with an adjustable line height. This conveyor had a variable speed to suit the product to be labelled, allowing for speeds between 20 to 120 packs per minute, dependent on the consistent feeding of the product.
“The top/bottom labelling system perfectly met our requirements, delivering accurate results”, explains Darren Brooks, Chief Operating Officer at First Quality Foods. “Plus it has been easy to link to our other systems. All the dispenser settings can be stored in the memory control to cope with our flexibility requirements.”
First Quality Foods were so pleased with their labelling system that they actually ordered a second machine which has recently been installed.
What Our Customers Think
Pam
“ The impact of the Atwell labeller has been huge. High speed accuracy ensures that all our labels are level and bubble free and the bottles look great on our customer’s shelves. Sales and interest continues to grow locally, nationally and internationally. ”
Jan
“ We are happy to say that the service from Atwell Labellers is always prompt and the machine runs as well now after several million jars as it did at the beginning. ”
Robert
"...over the last year has offered much support and advice to help us improve our packing department and output."
Anthony
"The quality of their products is unmatched, and the customer service they provide is exceptional. They are knowledgeable, professional, and always willing to go the extra mile to ensure customer satisfaction. If you’re looking for reliability and quality, look no further"
Ed
"I was so impressed with Atwell’s quality of work that I then asked them if we could use their labelling services, this has been a great success, both in terms of getting the most out of the labelling machines and also the quality for labelling is excellent."
Debbie
"We were delighted to find such a friendly, professional and experienced company to help us with the labelling of the first run of our own brand of fragrance diffusers. "
James
"Their breadth of knowledge and experience is simply invaluable. Always such a pleasure to work with."
Raj
"The system is extremely easy to use and the support excellent, it has allowed EFB to increase production by a factor higher than that originally expected."
Contact Atwell Labellers
Sales: 01444 239970 | Technical Helpline: 01444 237804
Send Us An Enquiry
Fill in our short enquiry form below, telling us exactly what it is you are looking for help with, and one of our dedicated team will be in touch within 48 hours.
Atwell Self-Adhesive Labellers
18 Bolney Grange Business Park,
Stairbridge Lane, Hickstead,
West Sussex, United Kingdom,
RH17 5PB
