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Archive for January, 2022

4 Ways The Right Labelling Machine Can Improve Your Efficiency

Posted on: January 28th, 2022 by dgmsupport

Every manufacturing company is looking for ways to operate more efficiently. The goal for most businesses is to reduce operational costs, improve quality, and increase productivity. Having the right advanced labelling systems in place can help achieve all of these goals, and ensure your workforce is operating to the best of its ability. If you are looking to invest in a new labelling machine in 2022, make sure you learn how choosing the right option can improve your efficiency.

  1. Automated Labelling Machines Boost Productivity

Automated labelling machines are complex bits of kit which can handle all aspects of product labels for you. They are fully automated and eliminate the need for having a team of workers manually applying labels to your products. This will free up your workforce to focus on other areas of production. Fully automatic labellers can print and apply product labels perfectly in a matter of minutes, boosting the overall productivity of your production line. Not only that, but automated labelling machinery leaves no room for mistakes, so you can be sure that your labels are applied smooth, straight, and in line with products every single time.

  1. Advanced Labelling Systems Minimise Downtime

Breakdowns or malfunctions on labelling machines can cause your production line to stop completely. All manufacturers know that this can be an expensive error for a company and should be avoided at all costs. When you invest in a high-quality advanced labelling system, you can be confident that breakdowns and failures are extremely unlikely. At Atwell Labeller, we specialise in providing the best labelling machine for your requirements, and we offer support and services to keep your equipment running perfectly.

  1. Versatile Labelling Machines For All Products

If you produce various products in your factory, you could benefit from one labelling machine which has the ability to handle them all. This means you won’t need to rely on manual labelling for some products and automated labelling for others. High-quality wrapround labellers can be configured to label cylinders of all different shapes and sizes, and many allow you to save presets for easy changeover. Top labellers are super versatile as they can be used to label many products of different shapes and sizes.

  1. Print Internal Labels To Improve Efficiency

Labelling machines aren’t just great for improving efficiency of your production line, but you can use them to help all areas of your business. You can use your equipment to revolutionise your warehouse racking labels and make it easier than ever for staff to find the products they need. New product labels can be printed with features such as QR codes, offering either consumers or employees additional benefits. Many businesses are choosing to enhance their physical products with digital services available on QR codes on their labels. This can add value to your existing products and improve your sales and revenue in the long run.

There are endless ways that businesses can improve efficiency with the right labelling machinery. If you need some help and guidance choosing the perfect option for your business, contact our team today.

How To Create A Label-less Look For Your Packaging

Posted on: January 21st, 2022 by dgmsupport

Many product manufacturers want to create a seamless and sleek look for their packaging, and are wary that labels will interrupt their packaging design. Typically, products will have either pre-printed packaging or plain packaging with a label stuck on using a labelling machine. For small product runs or regularly changing designs, plain packaging with printed labels is the most cost-effective solution. However, it is a common concern that product labels don’t meet the aesthetic that a business is trying to achieve.

If you want a label-less look for your products, but pre-printed packaging is not a viable option, there are a few ways you can use your advanced labelling system to achieve this. At Atwell Labeller we are specialists in all types of labelling machinery and contract labelling, and today we are sharing how to create a label-less look for your packaging.

Use Clear Product Labels

The easiest and most obvious option for creating a label-less look on your products is to use a transparent label material. This is a popular approach for food and drink products as well as the cosmetics industry. Clear labels can be used with a wrapround labelling machine or a front and back labeller, and allow the consumer to see the packaging or product inside. To make the colours really pop on a clear label, ask your label printer to use additional white ink during the printing process. This prevents colours from looking faded on a transparent background. Clear labels are not always the best option for every product, and they are only available as plastic labels.

Match Your Packaging With Textured Labels

Depending on the material of your product packaging, you might be able to match your product labels to suit seamlessly. Self-adhesive labels are available with a wide range of textured finishes, which when paired with the right design and packaging can create a label-less effect. Gloss and matt varnishes can be used to blend in with gloss or matt products. For example, a standard plastic bottle will work well with a matt finished label, while a glossy plastic bottle will suit a high gloss label. Paper labels can also create some interesting textures depending on the product. If you want to create a wood effect for a label-less look, using a high grain paper with wood texture design works wonders.

High Quality Printing

Advances in printing technology means that label printers are now able to produce incredibly detailed full colour images. With this high-level of label printing, you can use images which are crisp, vibrant, and realistic on your labels. This gives you the option to get clever with the design of your labels and create some impressive label-less looks. For example, super fine textures can be printed to replicate the product or packaging, or create the illusion of the label bring stamped onto a box or bottle.

For more information on using labelling machines to create a label-less look, speak with our experts today.

3 Label Trends To Follow In 2022

Posted on: January 13th, 2022 by dgmsupport

As we head into another new year, the labelling industry is continuing to evolve to meet the changing demand of consumers. Advanced labelling systems and label designs go through trends just like anything else, and it is vital that your business stays in the loop. As experts in labelling machinery and contract labelling, we have our finger on the pulse when it comes to latest trends and themes in the industry.

In 2022, every sector is going to continue to experience an increased focus on sustainability and green initiatives. Eco-friendly practices in a business are no longer nice-to-have, they are a necessity and have become a key factor in a consumer’s buying decision. Manufacturers of all products are under extreme pressure from customers to reduce their impact on the planet, and all the labelling trends for the next year focus on this improved sustainability.

The End Of Greenwashing

Greenwashing is a term used when companies are treating sustainability as a marketing strategy rather than a serious effort to reduce environmental impact. Many businesses have realised the shift in consumer behaviour towards sustainable brands and changed their marketing tactics to suit, without taking a real look at their effect on the planet.

Going forward in 2022, greenwashing is likely to become a thing of the past. Customers are becoming savvier to spot the companies that are greenwashing, and it is likely that governments are going to clamp down on these practices. We expect to see more regulations come into play that prevent businesses from claiming packaging or products are recyclable or made from sustainable materials when they are not. In the future, all manufacturers will have to be loading up their labelling machinery with recyclable, sustainable materials.

The Rise Of Sustainability Officers

This drive for green practices within businesses is seeing a new role become extremely popular, and that is the role of a sustainability officer. Many companies are appointing an individual or entire teams to take responsibility for their impact on the environment. Generally, it is the large organisations that have the resources to invest in sustainable teams, and in small businesses someone might take on this responsibility on top of their usually role. Having a sustainability officer means your company will have someone accountable for ensuring everything from your energy usage to your used recycling machines are sustainable.

Extended Producer Responsibility

Governments have always been the ones to take on the responsibility and cost of recycling and disposing of waste consumer products. Recently the idea of extended producer responsibility has been rising in popularity. It is the concept that manufacturers should have to cover the end-of-life costs that come with the products they produce. If this was the case, all manufacturers would be encouraged to design their products with improved sustainability in mind, in order to keep their costs low. While we might not see extended producer responsibility become reality in 2022, it is likely to gain moment and attention over the coming months.

If you are looking for ways to reduce your impact on the planet, we can help you choose the ideal used labelling machinery for sustainable product labels. Get in touch today.

The Ultimate Guide To Candle Labels

Posted on: January 4th, 2022 by dgmsupport

There is little more comforting than lighting a scented candle and relaxing on an evening. Almost every home has a candle lurking somewhere, whether they are lit daily or only used for special occasions. Candle manufacturers are always in high demand, and if your business is selling candles either online or in retail stores, there are a few things you should know before you fire up your labelling machine.

Candle labels need to look the part, as they are likely to become part of your customer’s home aesthetics. But it isn’t just about design when it comes to candle labels. These products come with many safety concerns and legal requirements, and these need to be addressed on your product labels. Before you get started with your advanced labelling system, read on for our ultimate guide to candle labels.

What To Include On Candle Labels?

There are a few pieces of information that you need to include on your design for candle labels. Some of these inclusions are simply nice to have and customers will appreciate, while others are legal requirements for candle products:

What Label Materials And Adhesives Can Be Used For Candles?

The type of materials you put into your labelling machinery is also very important, as you need to make sure you are using labels which are safe for candle products. Paper labels are often the best choice for candles as they can withstand high temperatures, while plastic labels will melt when they get too hot. The adhesive used is also a vital consideration, as some adhesives cannot handle high heats and will unstick as the candle is burnt.

For more information on candle labels and the best solution for your business, get in touch with our team today. We can provide contract labelling services on your behalf, or help you choose the right labelling machine for your products.